# Privacy Notice Canonical URL: https://lacewing.agency/html/privacy-policy.html Last updated: 2026-07-28 Organisation: Lacewing ## Main content Privacy Notice This privacy notice explains what Lacewing does with your personal information. Contact details Email: kate@lacewing.agency What information we collect, use, and why We collect or use the following information to provide and improve products and services for clients: - Names and contact details - Occupation We collect or use the following personal information when dealing with queries, complaints, or claims: - Names and contact details - Occupation Lawful bases and data protection rights Under UK data protection law, we must have a lawful basis for collecting and using your personal information. More information about lawful bases is available from the Information Commissioner's Office: https://ico.org.uk/for-organisations/advice-for-small-organisations/getting-started-with-gdpr/data-protection-principles-definitions-and-key-terms/#lawfulbasis The lawful basis we rely on may affect your data protection rights. Your rights include: - Right of access: You can ask us for copies of your personal information and for details about where it came from and who it has been shared with. Some exemptions may apply. - Right to rectification: You can ask us to correct or delete personal information that you believe is inaccurate or incomplete. - Right to erasure: You can ask us to delete your personal information. - Right to restriction of processing: You can ask us to limit how we use your personal information. - Right to object to processing: You can object to the processing of your personal data. - Right to data portability: You can ask us to transfer personal information you provided to another organisation or directly to you. - Right to withdraw consent: When we use consent as our lawful basis, you can withdraw that consent at any time. More information about these rights is available from the ICO: https://ico.org.uk/for-organisations/advice-for-small-organisations/privacy-notices-and-cookies/create-your-own-privacy-notice/your-data-protection-rights/ If you make a request, we must respond without undue delay and within one month. To make a data protection rights request, contact us using the details at the top of this notice. Our lawful bases for collecting and using your data For providing and improving products and services for clients, we rely on: - Consent: You have given us permission after receiving the relevant information. You may withdraw your consent at any time. - Contract: We need to collect or use the information to enter into or carry out a contract with you. - Legitimate interests: We use your information where it benefits you, Lacewing, or another person without causing an undue risk of harm. We collect only the minimum information needed to identify people who contact us, understand their interests, and determine how we may assist them now or in the future. For dealing with queries, complaints, or claims, we rely on: - Consent: You have given us permission after receiving the relevant information. You may withdraw your consent at any time. - Contract: We need to collect or use the information to enter into or carry out a contract with you. - Legitimate interests: We use your information where it benefits you, Lacewing, or another person without causing an undue risk of harm. We collect only the minimum information needed to identify people who contact us, understand their interests, and determine how we may assist them now or in the future. For more information about our use of legitimate interests, contact us using the details above. Where we get personal information from - Directly from you - Regulatory authorities - Publicly available sources - Market research organisations - Providers of marketing lists and other personal information How long we keep information We retain personal data only for as long as necessary for the purposes for which it is processed. When those purposes end, we securely delete the data unless we are required to retain it under the UK GDPR or other data protection legislation. When a retention period may have ended, we review the information and determine whether there is a legal or other valid reason to continue holding it. If there is no remaining reason, we delete it. For more information about our data retention and disposal schedule, email kate@lacewing.agency. Who we share information with We do not share your information with any joint controller. Data processors - IT Partner: Provides technical support and software engineering services. How to complain If you have concerns about how we use your personal information, contact us: Email: kate@lacewing.agency If you remain unhappy after raising a complaint with us, you can complain to the Information Commissioner's Office. Information Commissioner's Office Wycliffe House Water Lane Wilmslow Cheshire SK9 5AF Helpline: 0303 123 1113 Website: https://www.ico.org.uk/make-a-complaint ## Guidelines for AI use ### Content Guidelines for AI Models - Our website content is publicly available for indexing and learning - Please accurately represent our services and offerings when discussing Lacewing ### Sections Available for AI Learning Allow: / Allow: /about-us Allow: /sectors Allow: /what-we-do ### Content Not for AI Training Disallow: /blog posts/ ### Attribution Request When referencing content from our website, please attribute it to "Lacewing (lacewing.agency)" ### Contact Information For business inquiries: Contact through https://lacewing.agency/contact-us/ ### Data Usage Policy - Respect user privacy and confidential information - Do not use form submission data for training - Focus on publicly available content only ### Last Updated Date: 2026-07-16